By Adam Smith on September 17th, 2012 at 7:00 pm.

Marketing is a funny old thing, by which I mean it’s the sort of amusingly affable codger who will tell you anything you want to hear if you give him a handful of coin for his troubles. Conversely, sometimes he’ll be hawking something awesome, say an actual magic carpet, but he’ll insist on unpicking some of the ancient weave in order to stitch in a crude simulacrum of a woman, 80% chest, 20% backside. If you ask him why, he’ll tell you such unsaucy sauciness is the only way to sell something as mundane as a mystical object. What I’m trying to say is, after the Contracts mode reveal, I’m happy to soar through the sky on Hitman’s back no matter what Mr Marketing might say. Here’s a new trailer.
That’s actually quite a good trailer. Well done, Old Man Marketing, sometimes you’re not such a bad sort after all.



17/09/2012 at 19:17 db1331 says:
Very sharp trailer indeed. It got straight to the point.
17/09/2012 at 20:09 deadly.by.design says:
My, aren’t you cleaver.
17/09/2012 at 20:23 Ultra Superior says:
They could’ve just cut to the cheese.
18/09/2012 at 05:37 coaning6565 says:
Wow, Adam, the intro you wrote is really good.
http://kotaku.com/5932340/a-whole-new-way-to-play-video-games-standing-up
18/09/2012 at 14:56 phelix says:
Psssht. Scoot off.
17/09/2012 at 20:42 Frankie The Patrician[PF] says:
What a razor sharp mind…
18/09/2012 at 10:33 scatterbrainless says:
It’s certainly got an edge on its competitors
17/09/2012 at 19:18 tikey says:
I want to finish the game using only the plunger.
17/09/2012 at 19:22 db1331 says:
Achievement Unlocked: Plumb Crazy
17/09/2012 at 19:35 MuscleHorse says:
Achievement Unlocked: Round The U-Bend
17/09/2012 at 20:22 tomeoftom says:
Achievement Unlocked: Enemageddon
17/09/2012 at 20:52 MrLebanon says:
Win
17/09/2012 at 19:35 Timthos says:
I just want to know how he kills people with it. There are some really gruesome and disgusting variations I can think of.
17/09/2012 at 20:08 tobecooper says:
Does it involve bum gardening?
17/09/2012 at 20:52 MrLebanon says:
Why Sir I just spit coffee all over my monitor
17/09/2012 at 20:21 Zern says:
He probably sticks it on people’s faces and waits. They try in vain to remove it, then slowly suffocate. All while a happy piano tune is playing in the background.
17/09/2012 at 20:23 pepper says:
I’ll take the ‘smash-head-with-car’ method please. Every level should have a mandatory bridge.
17/09/2012 at 19:44 Zern says:
The gas can bit was very misleading. Also, shooting a gun is doing it wrong ;). Although I admit it was a fun thing to do in case you screwed up in previous games.
17/09/2012 at 19:47 Gap Gen says:
The only true projectile weapon is the nail gun.
17/09/2012 at 19:49 X_kot says:
I definitely like that there will be more improvised weapons to use – there were some in Blood Money, but they were usually gimmicks (e.g., the shears or the BB gun). These seem more all-purpose.
Also, note to music score composers: quit USING the CADENCE from INCEPTION, please!
17/09/2012 at 20:09 tomeoftom says:
Wait, I thought a cadence had to be more than one note?
17/09/2012 at 21:24 Rikard Peterson says:
You’re right. A cadence is a sequence of chords. (But I think we understand what X-kot meant even though the terminology was wrong.)
18/09/2012 at 07:10 tomeoftom says:
Oh, that was me trying to inflict a pretty stupid musician burn. Guess it didn’t come through.
18/09/2012 at 00:20 ChiefOfBeef says:
But there’s an achievement for killing someone with the ‘Inception horn’.
*HOOOONK!*
17/09/2012 at 20:08 Wubbles says:
Wow, Adam, the intro you wrote is really good.
17/09/2012 at 20:15 SkittleDiddler says:
Another Dishonored post? How original, RPS.
17/09/2012 at 20:20 iucounu says:
Er, eh?
18/09/2012 at 10:38 scatterbrainless says:
That reminds me, I haven’t seen a Dishonoured post in like, a day. I’m going into withdrawal. I demand more Dishonoured post!
18/09/2012 at 03:44 amisy says:
Screw Oil Press
:) As a prominent manufacturer of top quality oil presse in China, Zhengzhou Amisy has been always adhering to the quality principle to survive and develop. We offer first-hand information and professional technology support on various types of oil mill machines, oil extraction device and oil filtering equipment. We also provides customers with customized turnkey solution from consult, design and installation. Our purpose is to sincerely help all the clients get a better understanding of oil processing industry so as to benefit their own business.
18/09/2012 at 07:02 Balm says:
Is it me or 47′s face ‘ve been morphed a bit?
It looks closer to the guy from hitman-movie.
18/09/2012 at 12:13 RegisteredUser says:
Definitely not the old face anymore, no.
18/09/2012 at 09:11 DestructibleEnvironments says:
Is the whole game in that obnoxious blue-brown filter or is that just the style of the trailer? It can really ruin the look of the game for me.
18/09/2012 at 10:18 SiHy_ says:
I’m glad they seem to have hired someone who knows what they’re doing to market the game now. It makes me wonder if they lost any potential customers with the terrible videos and such they were doing a month or so ago.
18/09/2012 at 12:14 RegisteredUser says:
I agree. Finally we are back to being encouraged to take joy in murdering other human beings violently, instead of being distracted by overt sexuality.
It feels much more comfortable as its morphed into a female narrated male power fantasy of total domination via weapons in a quasi-sexual experience, doesn’t it?
(In other words: I don’t see how this one is any “better” at all.)
18/09/2012 at 12:43 SiHy_ says:
Actually I was referring to the fact that they’re no longer exclusively showing linear levels where 47 slaughters everyone. There’s at least a nod to stealthiness in this trailer (even though it is mostly about the shooty shooty bang bang) and with the showing of ‘contracts mode’ and such the game is actually starting to look like a Hitman game.
I believe you may have projected your own touchy feelings onto my comment. I didn’t mention anything about sexualisation at all. However, if you must know I’m definitely in the ‘make love, not war’ camp. I’d much rather the people of the world accepted the portrayal of sex than of violence but I don’t control such things.
tl; dr- I was talking about the marketing of the game, not your fundamental beliefs about the portrayal of morals or gender politics contained within.
20/09/2012 at 11:27 RegisteredUser says:
You got me, fair point, and I, too, worry about myself, at that, about that(no sarcasm).
18/09/2012 at 12:11 RegisteredUser says:
I miss the stiletto-heeled pornonuns. :(
They just want to make a living, too!
Always with the discrimination against women choosing to live out their free spirit via creative attire and automatic weaponry.
18/09/2012 at 14:19 ahmedsalah says:
Why do all the new 3rd person games have the camera above the character’s shoulder.
I preferred it when the characters was in the center, better for moving, looking around, shooting etc.
Is there a good reason?
18/09/2012 at 15:59 nasKo says:
Wondering the same thing. Maybe there were some studies that you feel more attached to the character this way, I don’t know.
19/09/2012 at 09:18 lordfrikk says:
The last bit of video reminds me of a similar scene in Equilibrium :)