The reaction of most people was something along the lines of: "Huh, this is weird." Because, well, it is. It is the equivalent of a world shop suddenly selling Ferraris.
I'm going to stop now because I suck at analogies and this is going nowhere.
Ah, bollocks to it then. I've already got the first two and if that's MOH Warfighter they can shove that right up their Origin. And I have MOH 2010 already.
I want NFS:HP. Come to me, sale.
Edit: oops wrong thread.
Happy to be of service!
It is indeed a bit weird, but it doesn't reach GG levels of confusion. It could be some sort of "prices increase, so check in often" strategy, perhaps? I kind of like the idea of that sort of thing. A while ago, a (bed?) company here in Sweden had an anti-sale, urging people to buy their beds before they increase prices. Loved it!
Also I'm sorry to say there was a discount code for Mass Effect 3, but it only lopped 75p off the price so it's no big deal I hope. I got it for £3, which I thought must've been a pricing error, glad I did now. Many thanks to Lewie P for that one.
I suppose now the price has gone up the discount code will be more useful: GFDAPR20UK. Worked this morning anyway.
Radian Games did an anti-sale - buy now before the price rise and all that - and he wrote some interesting stuff about the effect of it but his updated site doesn't have the old articles, sadly.
I know that there's a "halo period" after most sales when people continue to buy items even tho they're back to full price - the effect of their friends buying them or just choosing to get them anyway keeps sales up a little longer so maybe they're tapping into that?
I really don't understand what the hell is EA thinking. They offer BF3 as if it is a gift, yet it is without DLC. The complete package of BF3 still does not have any discount (just a normal price drop, which is just a process of depreciation, absolutely no discount). If they want to draw in more new players, why don't they offer something like starter kit (I would recommend Metro and Caspian Border, debugged version of course) for us to try out. I don't know how much USD5 from each player means to EA's profitability, yet the price tag create quite a negative image for EA. If you want to have the full-game, you still have to pay full.
Picked up Assassin's Creed 2 from Gamersgate, so thanks to the folks who suggested it.
Far Cry 3 for 40% off as a flash sale on Steam. That was quick.
Funny you should say that. It's cheaper on play.com right now - €23 versus Steam's discounted €30. It's still a bargain in Steam's standards, though some additional research would have been in order.