"Remember that OTHER feudal japanese etc etc..."
I dunno why, but I find this ad to be silly. Not so much because it implies that Total War is merely "messing around" but because...well, yeah, I suppose a little bit of it is because I expect ads to be more than vague taunts about other games in a similar genre...
but aside from that, it's also because...what if I *don't* remember that other game? What if I am reader who knows nothing about it? Even now I'm not totally sure they're talking about Shogun, but I assume they are.
Basically it's an ad aimed at people who
1) Are pretty familiar with Shogun, and
2) Don't like it
Slightly tacky and rather strange, I find.
This isn't really RPS-related, but I did not know where to put ads-related grumbling.