Excellent news.
"THQ: We'll crush pre-owned threat" -
THQ CEO Brian Farrell: "We believe this will increase our digital revenue, engage players with our games for a longer period of time and reduce the impact of used games."
http://www.computerandvideogames.com...-owned-threat/
He didn't add: "This and other comments from our company will widen the gap between us and our paying customers. However, we will milk them for as long as we can via dlc, on disc dlc and any other scam that we can think up. That could include hats somewhere down the line."