I don't look at the specific site before judging a piece of writing. I look at the writer. Quintin Smith for example, has written for IGN and Gamespy in the past (Both owned by NewsCorp IIRC). All of the original RPS guys worked for PC Gamer before starting the site, and PC gamer published the now infamous DA2 review, whereas Kieron Gillen wouldn't write about Blood Bowl because he once did some translation work for Cyanide for (IIRC) a manual for one of their games. It all depends on the person.