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Vivendi Enlist (Boo Hiss) Banks To Help Shift Activision

By John Walker on July 18th, 2012.

So big, and yet so unwanted.

The Wall Street Journal (sub required) is reporting that Vivendi is starting to turn more gears to see Activision-Blizzard get sold. As we mentioned in June, the French telecom giant hasn’t had a great couple of years, while ActiBliz has been storming it. Selling off the publisher/developer could see a huge injection of cash go into the share-troubled megacorp. Holding 61% of the company, Vivendi has apparently been struggling to find a buyer, with rumours of Microsoft and Disney turning up their noses. Poor Activision – no one wants them. Now Vivendi have enlisted the help of some investment banks, says the WSJ, to help shift the business. And what lovely banks, too.

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