Posts Tagged ‘Bullet Candy’

Stealing ‘Candy’ From Babies: King Embrace The Aristocracy

By John Walker on January 21st, 2014.

While the joys of Candy Crush Saga have only reached the PC in the form of a Facebook app, the implications of one of the worst decisions by the US trademark office affect developers on all platforms. They have, as of last week, decided it’s perfectly reasonable for owners King to trademark the word “candy”. And they’re trying to get “saga” too.

So it is that Gamezebo reports developers are now receiving threats that they must remove their apps or games if they have had the temerity to use this oh-so rare word in their product name. It’s the “edge” fiasco all over again, except this time with actual legal muscle behind it.

Read the rest of this entry »

, , , , , , .

146 Comments »