Posts Tagged ‘Electronic Arts’

ASA Rulings: Robot Dogs, Sugar Puffs And Time Team


The Advertising Standards Agency publishes rulings every Wednesday on everything from psychic hotlines to videogames. I’m incredibly fond of their rulings. I think it’s mostly because of the language the companies use to defend themselves, breaking videogame concepts down and presenting them in what’s intended to be a neutral manner.

The upheld complaints are generally less entertaining for obvious reasons – the concerns have been, in some sense, valid. But the *not upheld* complaints often have an air of the ridiculous about them. Through the formal structure of the rulings you get a sense of raised eyebrows or rolled eyes, of overblown sincerity. I’ve also learned some unexpected things, like how many sugar puffs are in a portion…

Here are some of my favourites from the last few years:

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Mirror’s Edge – Catalyst Slips From February Release Spot

If you had Mirror’s Edge: Catalyst [official site] in the Big Game Delay Sweepstakes, step up to the podium and claim your prize. Previously set for release on February 23rd, the same day as Far Cry Primal and Deus Ex: Mankind Divided, the continuing adventures of Faith have been pushed back to May. DICE are still sticking to a specific release date – May 24th – and say that the delay is down to their desire to make the game “as entertaining, impressive, and memorable as it can be”.

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Emperor Palpatine’s “Hit And Run Tactics” In Battlefront

On the one hand, Star Wars: Battlefront [official site] is absolutely plumbing our nostalgic desire for meticulously-recreated AT-AT battles and X-Wing vs TIE Fighter dogfights. On the other, it’s this absurd cartoon wherein a super-powered Skywalker or Vader sprint around the battlefield getting right up in everyone’s faces. And now Han Solo, Princess Leia and OH FOR GOD’S SAKES Emperor Palpatine have been added to that list.
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Star Wars Battlefront Beta Extended Through Tuesday

If it wasn’t multiplayer focused, I’d say Star Wars: Battlefront [official site] was a game solely made for Star Wars Dads. It has a fetishistic approach to the sound and texture of the original trilogy which seems designed to massage the nostalgia glands of, well, Alec, if his impressions of the beta are anything to go by. If you too are suppurating nostalgia from places, you might be glad to know that open beta has been extended through tomorrow.

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Sith’ll Help: Star Wars Battlefront Gets More Servers

I’m feeling less and less enamoured of Star Wars: Battlefront [official site]’s current beta now I’m over the initial ‘OMG! AT-ATs!’ excitement. It feels so very game-y, and so very dominated by people who, for one reason or another, seem able to pull off endless pixel-precise headshots. The industrial sci-fi fun is being overwhelmed by frustration and the hamster wheel of unlocks – but that may well change once I’m no longer limited to three maps and what’s surely the most ardent, practiced slice of the likely playerbase. Though that is already expanding rapidly – EA have laid on more servers for this weekend’s beta in order to meet the demand. That should take at least some of the infuriation out the experience.

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Impressions: Star Wars Battlefront Beta

I want to learn the ways of the multiplayer first-person shooter and become a headshot Jedi like I wasn’t a late-30s father. So I’ve been dabbling in Star Wars: Battlefront [official site]’s three-map beta, keen to see if’s really as spectacular as the marketing Death Star has implied.

Yeah, OK, that’s Star Wars.

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Giveaway: 150 Star Wars Battlefront Closed Beta Keys

Star Wars: Battlefront [official site] is land speeding towards release, but the game’s first beta starts today and runs over this weekend. If you’re interested in trying out Dice’s take on a Star Wars FPS, we’ve got 150 beta keys to giveaway below which will get you into the beta instantly.

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Star Wars Battlefront Open Beta Dates Announced

Sat there waiting patiently, you are. Wait no more, you shan’t. It’s coming it, na, sod it, I can’t keep this up. Mark October 8 to October 12 in your diary as Star Wars Battlefront [official site] is heading for beta.

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FIFA 16 Is A Game Of Marvellous Imperfections

According to the wise folks of digital football, there’s a new king in town. Or rather, an old king who has returned to reclaim his crown. Pro Evolution Soccer 2016 has been receiving rave reviews and with FIFA head honcho Sep Blatter once again making headlines for all the wrong reasons, there’s no better time for a changing of the guard.

I’ll get to Pro Evo soon. Early impressions of FIFA 16 [official site] suggest Konami’s kick ‘em up might have to fight hard for my affection.

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Dragon Age: Inquisition GotY Edition Coming In October

Well blow me down! BioWare are releasing a DLC-bundling Game of the Year Edition of one of their RPGs! It’s been a while since the last – long years of me grumbling about EA’s add-on pricing and decision to stop making easy ways to buy the whole thing.

The GotY Edition of Dragon Age: Inquisition [official site] is coming soon too, on October 6th. It’ll include the base game along with all its story DLC, its gubbins DLC, and the gubbins from its Deluxe Edition. EA haven’t stated a price, but I bet it’s cheaper than the – strewth! – £102.46 it currently costs individually.

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