Posts Tagged ‘pretending I know better than seasoned businessmen’

A Better Mousetrap: Building Bundles Of Joy

By Alec Meer on January 9th, 2012.

Puppies! Image concept suggested by @mtrc

Bundles here, bundles there, bundles bally everywhere. Indie bundles are bloody fantastic: they help bedroom developers achieve the funding and awareness necessary to pull off truly great things, and they contribute to presenting gamers with a stronger alternative to heavily-marketed mainstream fodder. They’ve changed indie devs’ lives and they’ve brought wonderful new titles to the wider gaming public’s attention. On top of that, they’re helping to prove long-held idealistic theories of how to make money on the internet without the involvement of mega-corps and in spite of fears about piracy. But there sure are a lot of bundles, they sure are coalescing around a set formula, and that risks affecting the response to them. I want to see bundles blossom rather than stagnate, and I’ve had a chin-scratch about a few ways that might help to achieve that. To the list-mobile!
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