PCGA: PC Very Big, Actually (Also Different)

The PC Gaming Alliance have made their 2008 report to their members, and provided us with some snippets via the magic of a press release. The release claims that “The report provides an overview of the PC gaming market and the growth of the largest single platform for games with annual revenue of about $11 billion.” The full thing is here.

The report also portrays “Massively Multiplayer Online Games (MMOGs) as the leading products for both revenue and profits. Other significant revenue generators include several Asian MMOGs making over $100 million in annual revenue after five-plus years on the market; World of Warcraft® producing over $1 billion in annual revenue; and the Lich King expansion to World of Warcraft outsold its predecessor. In 2008, two major subscription MMOGs (Age of Conan® and Warhammer™ Online) sold over 1 million units at retail.”

I wish I had $11 billion. I’d buy a pony.


  1. Bobsy says:

    Hang on: Wrath of the Lich King outselling Burning Crusade? How does that work? You need TBC installed before you can install WOTLK at all.

    Either there are a lot of disappointed players stuck at level 60 unable to make that leap to Northrend or someone’s misinterpreted the figures along the way… I’ll guess the latter.

    Also, I’d hope that pony was magical, for that sort of money. On, Starthunder! Take me to the skies! IN THE PAST!

  2. alastor says:

    mmm a pony or a small country would do nicely.

  3. roBurky says:

    That was my thought, too, Bobsy. I can only guess they’re just looking at the sales from the first two weeks of release, or something, like most short-sighted videogame money men.

  4. Ginger Yellow says:

    I’m guessing they mean the Lich King outsold WoW in its release week or something like that. I’ve no idea why they’d think that’s an interesting fact, though.

  5. roBurky says:

    Also, I’d want a cyborg pony. With a robot hoof that turns into different weapons.

  6. jalf says:

    One pony? So modest.

    With that kind of money, you could easily afford 1.5 pony.

  7. schizoslayer says:

    Those numbers for Burning Crusade vs WOTLK are for the first 48 hours.

  8. Kiran says:

    Pony’s cost that much?? :P

  9. Colthor says:

    You could buy two ponies, so that neither got lonely.

    Or buy a pony and rehome a retired donkey as a companion animal. That would be nice.

  10. Ging says:

    Hell, I’d want one of those firemares from Krull for that much money, they’re a lot like the superman of horses.

  11. Jerricho says:

    I’d buy a MAMMOTH, one of the main reasons I sunk funds into Age of Conan.

    I agree on the first-week-sales hypothesis. Given the vehemence that DRM is only to prevent day one p**** (not gonna say it) destroying their bottom line. Thats life in the mainstream it seems, debt financing and such. I’d say it was sympthomatic of a general sickness in society.

  12. KBKarma says:

    Didn’t the PCGA (or, at least, several members of it, notably Epic) say the PC was dying?

    How insidious! The PC is dying, while having record high sales!

  13. KBKarma says:

    Also, I would probably buy Keiron’s RPS slash-fic. And make it a movie.

    Also, a pony.

  14. James G says:

    $1 billion? Bloody hell. Blizzard clearly aren’t just wearing money hats but money suits, while driving their money car to their money bin (made out of money) to go swim in their money pool.

    It also means that Blizzard are taking almost 10% of the PC Global revenue market!

  15. Ian says:

    You need to remember that Jim is a man who reviews games for money. This means he is constantly accepting large wodges of cash from the MAN to say nice things about terrible games.

    Therefore, he is used to things that are super bling, etc. So when he says “pony”, he probably means a 100m high pony made entirely out of gold and diamonds.

  16. Ysharros says:

    “I wish I had $11 billion. I’d buy a pony.”

    Right after you bought me a pony. I’ve wanted one for WAY longer than you. (I know this for a fact, coz I’m female. It’s a well-known fact that we are BORN wanting ponies. I was in the womb wanting a pony! Sort of like Derek & Clive with cancer.)

  17. Taillefer says:

    I’d buy a pygmy hippopotamus.

  18. Ben Abraham says:

    I’d buy a pony, then ten more ponies, grind them up and feed them to the first one to make a SUPER PONY with the strength of TEN ponies.

  19. Gap Gen says:

    Yeah, but that $11bn is revenue, not profit. You’d buy a $11bn pony and then ride away into the sunset, cackling, before your entire staff, contractors and everyone you bought stuff from realise that they hadn’t been paid. And the world games industry would die.

    Flawless plan.

  20. Barky says:

    I’d buy 1000 mice, and tie them all together.


  21. Heliocentric says:

    I have questions about the composition of a fractional pony.
    The answers may rock my very soul.

    Ugh… more podcast backlog. Its like digital brain freeze.

  22. Heliocentric says:

    Sorry, the 2 images are so close they i mentally merged the post! Be more careful in the future and see me after class.

  23. clovus says:

    After reading the summary and comments, I no longer understand what the word “pony” means. Is it some kind of weird British slang?

  24. Rei Onryou says:

    @Ysharros: Does your post confirm that you are the first/only female on RPS? A prestigious title to hold. Jim, get this lass a pony, stat!

    Of course, if it were up to me, I’d get a Pegacorn. The Linear RPG taught me about them. Seriously, anything that farts rainbows and shits diamonds has to be awesome. Also, Chuck Norris has eight!

  25. Heliocentric says:

    ponys are a breed of large dog as i understand it.

  26. cliffski says:

    Epic might want to do down the PC, but the rest of the PCGA do not. Epic are just justifying moving to consoles.

  27. Ysharros says:

    @ Rei Onryou – Nah, we’re coming out of the woodwork. Like termites. NOM NOM NOM.

    But hey if it gets me a pony, then whatever!

  28. Optimaximal says:

    ponys are a breed of large dog as i understand it.

    I’d say it’s more a breed of unhappy cat. With hooves!

  29. Ian says:

    She arrived for the mention of ponies, she’s staying for the RPS porn.

  30. Heliocentric says:

    When you deliver derivative works you can sell well on the consoles, at least upon the birth of the system. But on the PC your old games exist and you are judged by them.

    Its only natural to want to avoid that kind of comparison.

  31. Ysharros says:

    @ Ian — she’s been lurking for months. ;) But ponies force unlurkage. So, where’s ParcelFarce with my four-hooved friend, hmmm?

  32. Tworak says:

    $11 billion worth of PC might be able to tackle Crysis.

    AHhahahaha reeeeaaally old shite joke. Like your mum.

  33. Ian says:

    Ysharros: The pony is a lie.


  34. gbarules2999 says:

    With 11 billion dollars, I’d buy a $500 mule and approximately 1.8 billion copies of Fallout on GOG.com.

  35. Bret says:

    I’d get a Hippo too.

    Then I would unleash it on those who oppose me. Hippos are nature’s killing machines.

  36. Subject 706 says:

    I’d buy two Tyrannosaurus Rexes and hitch them to a cart.

  37. Tei says:

    I would create a isle of sugar, and genetically engineered ponys that are edible (made of sugar), and I will EAT THEN ALIVE.

  38. Ginger Yellow says:

    “Ugh… more podcast backlog. Its like digital brain freeze.”

    When you spend a week without internet access you’ll come to appreciate podcast backlog.

  39. clovus says:

    Someone should mod Heliocentric down for not being on topic. This is a discussion about ponies (whatever they are).

  40. Mark Stephenson says:

    I was attacked by a hippo in Botswana once and bitten by a pony many times.

    With my 11 Billion I’d form a team of crack elite commandos and hunt them all down and extinct their asses. At night. Mostly.

  41. Stuk says:

    I would buy many tiny tiny piglets[1] so that they would run around and be happy and I could take videos of them and post them on the Internet[2] and make more people happy and it would be amazing.

    *sigh* A man can dream…

    [1] link to pennywellfarm.co.uk
    [2] link to youtube.com

  42. Rosti says:

    According to Google and my limited knowledge of cawk-a-knee, $11bn could buy you 304.119436 million British ponies. Y’know, if you’re ever da’n the maarkit.

  43. jalf says:

    Rosti: Are you saying ponies cost around $35?

    I’ll admit I don’t follow the pony market that closely, but I’d have expected them to cost a bit more.

    By the way, I’ve found a critical flaw in Google’s calculator. It can do a lot of interesting conversions (like converting volume to US *or* UK teaspoons, but it can not compute “11 billion USD in British ponies”.


  44. Heliocentric says:

    Try gbp: great british pony.

  45. Bret says:

    Well, British ponies cost 35 bucks.

    British ponies are kind of rubbish, really. No comparison to moon ponies, for example.

  46. Rich_P says:

    I hope they began the report with “Good news everyone!”

  47. Tei says:

    Your math is wrong. If you start massivelly to buy ponies, the prices will go up. Will skyrocket. And there will be always a jerk that don’t want to sell his ponie.

  48. Rei Onryou says:

    @Ysharros: Typical pony deliveries take 5-10 working days and come as 7 separate parcels. May require assembly.

    Plus, Jim hasn’t confirmed anything. We need moar pony news!

  49. ...hmm... says:

    if i had that much money i would buy the ocean and fill it with pastrami bagels, eliminating global warming, hunger and drought in one foul swoop.

  50. MrFake says:

    So WoW accounts for 1/11th of the PC gaming market’s annual revenue? That’s… that’s………

    There’s nothing to say about it. It redefines thought itself.

    In ten years, when we’re all jacked into Azeroth and slaving away on the gold farms, promise me that some of you will remember life before the WoW-pocalypse.