Virtual millinery proves to pay off. Valve sent us this on the roaring hat-trade in Team Fortress 2, and the benefits for the community creators:
Five Steam community members participated in the initial round of content creation. Rob Laro, Shawn Spetch, Steven Skidmore, Spencer Kern, and Shaylyn Hamm created items for Team Fortress 2 which were then made available to other community members for purchase from the in-game Mann Co. Store. Today they received checks for the first two weeks of sales, with royalties ranging from $39,000 to $47,000 per person.
“It’s astounding that so many people want to purchase the items that came out of the community,” said Spencer Kern, TF2 community content creator. “The response exceeded my wildest expectations. There really is no doubt at this point that there’s a huge demand for community-created content in TF2 and, hopefully, more games will start to tap into this demand.”
Yep. Astounding is the word.