GamersGate Explain FreeGames

You might recall that GamersGate have been teasing the release of their FreeGames service, which apparently offers a service of uh free games in exchange for you being explosed to some advertising. I had a chat with GG’s Theodore Bergquist about some of the details, and you can find that chat below.

RPS: What games will be available via the FreeGames service?

Bergquist: We’re aiming at 200 on release, high and low from all categories. We have more than 3000 games in our catalogue and our aim is to make as many of them available as possible down the line. Unfortunately we can’t disclose any specific games or publishers at the moment. Stay tuned for more info though.

RPS: Do you have to view an advert each time you play? Are there any other adverts displayed during playing the game?

Bergquist: No advertising when you play, only before. We’re gamers too, and who would like to watch ads when playing? That would really mess up the experience.

RPS: Are the games all downloadable, installed executables?

Bergquist: Yes, you only have to be online when watching the ads.

RPS: What is your plan for rolling out the services (beta dates, etc)?

Bergquist: We just started the beta sign-up and we got some massive numbers on that one already. 10,000 signing up the first hours. Beta expects to start within two/three weeks, then ramping up to release in September. Aiming at a Septermber 1st release.

RPS: Are there any other limitations on play? Could I install the ad-support FreeGame on lots of different PCs, for example?

Bergquist: Yes, you can install it on different PCs, it’s locked to your online account though. The way it works is that you can fill up to five “game slots” with games you wish to play for a month and then just play it. After a month you pick the same games or change. The more active you are on Gamersgate, the more loyal you are and the more people you recruit the more slots you get, and the more you can customize your slots, e.g a twenty-day (instead of thirty-day) slots, etc.

RPS: Do you think free-to-play gaming models of different kinds are the future for PC gaming?

Bergquist: I think free games open up for gamers to try more games and thus inspire developers to do more games. It will be a catalyst for creativity. In general I think the “free-to-play” games, especially the mmos and casual games will have a hard time. Many of those companies are funded by VCs and still does not earn any money. I think a hybrid of ad-supported content and pay-for will dominate for years.

RPS: Thanks for your time.


  1. The Hammer says:

    Without any actual games specifically mentioned, this service will remain a “wait and see” for me. I’m sceptical of it working out, though.

    • rayne117 says:

      $5 Diner Dash is on it.

    • Korsi says:

      It’s funny that you have to wait and see when it’s free. What are you waiting for, a price drop?

    • cembo says:

      Anyone else notice the “the more people you recruit the more slots you get”?

    • Mistabashi says:

      “Anyone else notice the “the more people you recruit the more slots you get”?”

      Makes perfect sense given that their revenue is from advertising – they will need to build-up enough regular users to reach a sort of ‘critical mass’ where they can generate enough money to support the service and make profit on top, much like affiliate schemes for regular web advertising.

      I actually struggle to comprehend how advertising on the web is so lucrative, but it obviously is so I guess a service like this could work, assuming they can get enough people using it.

    • anonymousity says:

      Obviously wait til it’s out to see if it’s any good, that’s what wait and see means, it being free doesn’t preclude an evaluation of quality.

  2. jon_hill987 says:

    Seems reasonable, the question of titles is the big one though.

  3. abigbat says:

    My favourite bit is where they misspell “complete” in their EPIC teaser video.

    Sounds like an interesting service; hopefully it’s a little less obtrusive than in the free PoP game released a few years back (although to be fair, it was still a small price to pay to access great games for zero pennies).

  4. cliffski says:

    Many of those companies are funded by VCs and still does not earn any money.

    I couldn’t agree more. Some people took that ‘free’ book a bit too literally.

  5. Kaira- says:

    I’ve signed up to the beta. Will be interesting to see what will come out of this.

  6. SquareWheel says:

    Frankly, I don’t see how the economics of this will work out at all. The business model just doesn’t make sense to me. It’s an interesting idea though, and I’d like to see it fleshed out.

    • Dana says:

      Well we don’t know how much will they get per ad, but if you take into account thousands, if not hundreds people using the service every day, it may add up quite nicely.

    • aldo_14 says:

      If you view the current model (i.e. buying a game) as being a bit like buying a cinema ticket or DVD, then perhaps this is trying to ape the TV model?

    • soulblur says:

      Presumably, given that it’s a gaming site, and that they’ll have quite a bit of information which they can use to target the ad buys, I assume they’ll make a decent amount from the ads alone. That sort of thing is worth a fair bit more than something like a Google word ad. And Google’s made a decent business out of that.

    • sassy says:

      Google doesn’t have to pay developers though.

      This model confuses me too. I could understand it if they were placing ads during start up, on menu’s and in loading screens (though gamersgate can’t alter the games themselves so they don’t have these options unless they provide an api for developers to assign ad positions. This couldn’t affect first few rounds of games though). I’m really hoping this doesn’t go badly for gamersgate cause I like their current service, it might be an underdog but it has made quite a good name for itself.

    • icupnimpn2 says:

      GamersGate is betting on your curiosity.They hope the service will get people to try many more games than they otherwise would.

      Let’s say I pull in five games. Next month, I have to make a choice to keep the same five games or to switch one of my slots. Curiosity makes me want to fill my five slots with five new games.

      There are two ways to free up a slot. First, if the game sucks and I never wanna play it again then it’s out. Second, I can buy a game I really like and I won’t need to watch ads any more to play it.

      Many people who defend piracy say that they “just wanna try before they buy” and that they “buy the games they really like to support the devs.” Well, here’s a great opportunity for them to put up or shut up.

      The GamersGate service make a legal, non-punitive path for people to play without paying.

    • FakeAssName says:

      Ya know how many people will -claim- to use cracked torrents as a for of demo to see if they will like it or not?

      well this is an extension of that.

      but instead of people getting their trials illegitimately from a torrent site, they get them from GamersGate and it’s all legit and shit. but you only get 5 of them each month, then at the end of the month you are given the choice to buy something you like outright, keep something you like but don’t / can’t pay for (but use up one of your picks that could go towards a new game), or stop using a game you don’t like and go back to pick more.

      also, it kinda sounds like those 5 are picks, not slots and as such you can’t hot swap out titles: your given 5 picks, and once you use them you can’t pick more until after 30 days.

    • somedude says:

      Actually, if you used some sort of tracking through the 30-day window period, you could probably come up with a program to determine how much the person played/liked the game in that time period, at least generally. Then, as the window for changing slots approaches, you can dynamically create a “deal” for that game and present it to the player – “You’ve liked this so far, why not just own it so you can try out something else with this deal?” If they’ve been playing it a lot and are obviously into it, you might be able to pull them in with a quick 10-15% discount, if they seem more on the edge, you can mark it down more. It could actually end up being a fairly innovative scheme where you can use individually-guaged interest and dynamic pricing to turn over ad-supported gameplay into purchased games, perhaps at even a higher rate than non-customized direct sales.

  7. Vinraith says:

    This seems like a reasonable system from the consumer end (I don’t understand how it’s remotely profitable from the publisher/developer end). It might end up being a good way to demo games, and an alternative means to play games for folks with more limited funds.

    That said, personally I don’t see using it. I’ve got more games than time as it is, and I’m not a fan of advertising-linked software even from sources I trust. I wish GG nothing but the best with their experiment, though.

  8. johnpeat says:

    There are too many games I need to find time to play already, the idea that I’d have to sit through an ad (not likely to be a quick experience I suspect) before I could play isn’t appealing at all…

    I’ve done a bit of work around mobile app/website monetization so I know what sort of revenues are possible and to cover the cost of a $5 game would require more than just watching a 30 sec ad everytime you started-up the game – so a $40 game – hell, I dread to think what that would entail…

  9. Alaric says:

    I’m willing to bet that even if this has all the best games, scumbags will still pirate. They’ll come up with some ridiculous excuse of how watching a few minutes of advertisements is too much, or ruins their mood, or whatever. =(

    • Kdansky says:

      Interestingly, if you use this service, and then circumvent watching the ads (either by making coffee or by means of software), you’re in the TIVO camp. And that isn’t even illegal (and shouldn’t be).

  10. Asskicker says:

    What kinda games will be available on this?

  11. man-eater chimp says:

    I can’t help but foresee a Spotify situation with this, firstly fully open with adverts (and a huge uptake) but then going to limited free usage and having to pay to play more than a certain amount…

    Hopefully I’m wrong though!

    • cwoac says:

      Well, they are limiting it to 5 games per month (seems surprisingly generous, actually). Depending on publisher uptake (thats the big issue, really), it could prove an interesting alternative to rental services like boomerang.

  12. Simon Hawthorne says:

    Am I wrong in thinking that advertising revenue in general is declining in most other markets? Isn’t this why newspapers are having such a hard time?

    Also, what’s going to be advertised to “gamers” as a demographic? Other games?

    I’m afraid I’m too sceptical to be hopeful (i.e. I’m British).

    • cliffski says:

      generally yes, but in terms of gaming-specific markets, the price of ads I see has gone up slightly, and definitely remained steady.
      I suspect a crash is coming though, as the article mentioned, a whole bunch of this ad money is basically VC-funded, so its companies like bigpoint THROWING buckets of cash at advertising in order to GetBigFast.
      Eventually that bubble will burst, some people will run out of money and prices should stabilise back.
      Some of the Costs-Per thousand I see for ad-campaigns actually make me burst into laughter. I even tried a really expensive CPM campaign for 2 weeks to see if I was missing something, but I wasn’t. I might as well have burned the money.

    • skorpeyon says:

      The reason Newspapers are having problems isn’t due to lack in advertising but rather a lack in readership. People don’t want to pick up a paper with news from the day before when they’ve already read it online 12 hours ago before they went to bed. Advertising revenue still exists and is still going strong. Turn on your TV, go to just about any news-based website, look at RPS for instance, even.

      One reason these comment areas are so popular for news sites and blogs, for example, are to get people to actually come to the page rather than reading everything through a stripped-down RSS feed with no advertising. That’s also why they cut the articles on most RSS feeds.

      People are just spend money on different kinds of advertising now because of how things are changing.

    • lasikbear says:

      I believe you are incorrect. I can’t say for sure about newspapers (always thought it was declining sales due to free alternatives online). But online advertising is strong as ever, and paid search is very lucrative for most advertisers. Google gets almost all of its revenue from advertising (99% in 2008).

  13. itsallcrap says:

    Yikes, I don’t like the sound of being explosed.

    Nonetheless, it sounds like something I’d probably try out. My immediate thought is that it’ll probably go the way of Spotify, whereby they’ll have to keep steadily increasing the amount of advertising to pay for their running costs until they eventually give in and turn it into a subscription service and everyone calls them money-grabbing bastards.

    In the mean time, though – WOO! FREE GAMES!

  14. tenseiga says:

    It will get them pirates off possibly? I buy games because i like to support the developers. Now if the developers embrace this model I see no reason to buy games since the developers are perfectly fine with me doing so.

    Everyones waiting and watching, just like onlive.

  15. Vexing Vision says:

    Usually, in the gaming industry we pay between 1€ and 4€ for each converted user. That means a user who has clicked an ad, registers on the website and then shows up in whatever game we advertised.

    For a service like this (which has a perfect target audience), I would be willing to pay up to 10€ per user.

    Going by the numbers, usually it takes 300 people to see an ad before the next person clicks on it. If it’s a good ad. And half of those actually become an active user, so we’re at 600 views.

    To make the typical 50€ for a newly released game, this means 3000 players need to have played this one game for free.

    I really, really can’t see this working on a commercial basis. But I’ll definitely keep watching it, it’s a fascinating idea.

    • cliffski says:

      it’s worse than you suggest. These are not just gamers. They are a self-selected group of gamers who will put up with inconvenience in return for not paying a single penny.
      Not exactly prime sales-leads…

      I bet I’m not the only advertiser who has ‘free’ as a negative keyword in their ad campaigns.

    • Vexing Vision says:

      Oh, we’re working together with things like Sponsorpay on our F2P portal.

      Even “free” players are worth a lot to us, and at least these are players who put up with ads instead of paying, instead of pirating the games in the first place.

      So, I like the demographic at least, but for more traditional offline games, I’d agree with you.

    • Carra says:

      Paying users to play your games. It’s the world in reverse!

  16. TheApologist says:

    Might not be for me, Mr pick-y choose-y reads review-y as I’m happy buying stuff. My brother on the other hand likes games but has time-eating kids and is a bit out of touch with what’s good, so he doesn’t like shelling out. He might well get use out of this.

  17. hamster says:

    The sort of games on offer r probably the old, no-name ones, or something even older and with some name. I’m talking about AvP (1) for example. The others are probably stuff you’ve never heard about.

    Perhaps this is a way of getting derivative sales as well. For example you need xxx loyalty points to unlock access to a certain enticing game.

  18. karry says:

    Personally, i still dont understand how the whole ad-supported thing work today. TV shows are supposed to be sponsored by ads…does anyone actually watch ads ? Does anyone REALLY uses TV ads as their guide to purchase something ? If you want a product, do you just go to the shop, or you sit around watching TV all day until you see an ad for the thing you want ?
    I dont remember a time when i DIDNT ignore ads. At some point i assumed that most people do. But since TV shows still exist – apparently millions of people are watching those ads…i have nothing.

    • Vexing Vision says:

      It’s the same people who make sure that soap opears, talkshows and big brother are still dominating the prime time.

      In a mass of people, you’ll find someone easily swayed by swirling colours and a nice little jingle. Reaching out to the mass is the trick.


    • Tei says:

      I am not a publicity person, but I have the impression people is reluctant to buy something that don’t know.
      If a game shows in steam, that you have not read about here on RPS, on a similar website, the first reaction for most people will be “Eeek.. a game not even want to waste time talking about”.
      So if you makes so people have seen your name before, thats count. If have seen your name two times, thats x2, three times is x4, … So what you really want, is for people to see your name Nth times at day. Like 20 times. Even if the name is written alone, withouth any other information around.
      The TV public is different than the computers public. An ad in TV is probably way more and way less powerfull than we imagine (?).


      The public may not look at it, and it will still be effective.

    • somnia says:

      It’s about the brand, and more often than not, omnipresence. When you get thirsty you go and buy Coke without thinking about it (unless you have a distinct favorite beverage). When you decide your mouse is crap and you need a better one you go check out Logitech and whatnot, you probably don’t care about the unknown brands. Ads create this effect.

    • karry says:

      Has anyone heard the saying “good things dont need to be advertised” ?

    • Kaira- says:

      If only that was true.

    • Koozer says:

      I would never have known about Cillit Bang without TV adverts.

      I rest my case.

    • gwathdring says:

      It seems like a bum deal for the suckers paying money to put ads in front of you, doesn’t it? But that’s because we as consumers think ads want us to buy things. They don’t, much of the time. Not directly. Ads are usually aimed at brand recognition. In television especially hey try to be memorable and hit psychological buttons as fast as possible without necessarily relating to the product or mentioning it until the last few seconds of the ad. This means that when you’re watching James Bond, you think about Milk Tray. And every time you think about Milk Tray, you become more familiar with it. When you are familiar with a product you are more likely to trust it and buy it over other similar products.

      Most ads aren’t trying to get people who don’t care about beer to drink Budweiser, or people who love high quality beers shipped in from other countries in fancy crates. They want people who buy beer from the grocery store to be more familiar with and comfortable with Budweiser than Coris Light.

      The real fancy trick is that, because we tend to think the ads want us to buy things, we feel like we’ve beaten them when we ignore the ads temporarily. But they still stuck the name or the song in our heads, and still got exactly what they wanted.

      Edit: Oh. Beaten to the puch quite soundly. I take way too long typing these things. Need to work on my concision.

    • sassy says:

      Gaming doesn’t have these strong brands though. At least among the general gaming populace (anybody reading this is special and will probably know many developers and hate all the publishers with an undying passion). It isn’t like we can just put “Heins” on our game and expect it to sell as a result, sure there are some that have the power to draw people in like Blizzard and Valve but most won’t even be noticed. That’s why sequels are so popular for developers, one only needs to look at sales figures to see how much of an effect being a sequel has. I haven’t really enjoyed Final Fantasy since 9 and yet I still own a whole bunch that has been released since then just cause of that title (and every time I get disappointed and swear I won’t try the next, though I will pay the $100 launch price anymore).

      This is a forced view just like TV, so I’m wondering if the advertising works and works as a paid slot rather than click through. We don’t know what type of ad it is but I am imagining streamed video and I imagining the game launching the instant it finishes, if that is the case (which that is a lot of assumption) then the player won’t even have the chance to click the ad through to a website, which would mean Gamersgate would be charging per slot. Using that assumption leads onto the assumption that the popular games are more expensive to get a slot in. Bah too many variables to figure anything out, guess I will just have to wait rather than make wild assumptions.

    • gwathdring says:

      Who said the ads are going to be game related? A while back I tried an ad-supported Sands of Time out of curiosity. Burger king put in most of the ads.

    • 3lbFlax says:

      “Co… stan-za!”

  19. Teddy Leach says:

    I’m really looking forward to this, it sounds like it could be an excellent service.

  20. Jorum says:

    edit – this should have been reply to karry’s post

    As Tei said, marketing and advertising is less about making people jump up and buy something as creating brand-awareness.
    Think about this – if you go shopping to buy a TV are you likely to buy one from some company called “Goltek” who you’ve never heard of compared to Sony. Goltek may make brilliant TVs but you’re not likely to risk £500 on an unknown.
    The biggest hurdles to sales are buyer anxiety and adverts help overcome this.
    Now – when it comes to this service will be interesting to see what kind of adverts they are going to run. (i,e building brand awareness, or “look at this cool thing go buy it now”)

  21. Lukasz says:

    Instead of watching an ad you can go and watch something in tv and then came back when game is loaded….

    to prevent that!

    In ads.

    if you fail the ad restarts or simply turns off…

    • Aemony says:

      You might have actually stumbled upon something brilliant, interactive advertising. I’d do ANYTHING for services such as Voddler (free streaming of movies) to have some sort of interactive way of watching the advertisment. As it stands now you’re forced to standby for five minutes to watch a tons of ads, all without multitasking at all on your computer. At least some sort of interactivity in the ads would be prefered.

    • Mist says:

      That is in fact quite brilliant… but utterly horrid imho. I like being able to switch to another tab while some stupid ad is playing. A QTE would ensure that you’re paying attention and being properly brainwashed into buying Useless Crap #5234. Bonus points if you need to pick up on sounds (e.g. “Hit X every time you hear “Coca Cola!”).

      ..I’ve seen the future, and it sucks.

    • Christian says:

      Oh god..please delete this comment before someone in the industry hires you and allows you to implement this.
      But: Nice idea there. Reminds me of the concept of being able to kick around a ball during the loading-screens in FIFA..

    • Batolemaeus says:

      I hope you get banned for that idea.
      Oh god. The horror. The ingenuity. The HORROR.
      Do you live in a skull shaped island fortress somewhere? I imagine you do.

    • honolululu says:

      Already happened. I watch ads for pennies on and other sites where you need to punch in the numbers that scroll by during the ads.

  22. phenom_x8 says:

    In a third world country like mine, this will be very helpful to help us play games legally (esp. if AAA title included). Meanwhile the ads will mean nothing to us, we wont be able to buy it though!

    • Christian says:

      Oh, I wouldn’t worry about that too much in your place. The industrie has got you covered there: location-based filtering. If they do it like youtube, OnLive or Steam, you’ll just get the nice message “this game is temporarily not available in your region, we’re sorry”. Until someone makes an ad relevant to your country (or the publisher finds someone giving enough money).
      Or they do it the smart way. I guess we’ll see (same as with the difficulty of serving the modified versions games on the index to each country).

    • phenom_x8 says:

      I just hope thats not the case, we are still a gamer wherever we are live/stay, please never ever separate / discriminate us from the “1st world country” while in fact, I’ve been buying several games from gamersgate with the same price in another country. Still, I dont mind (care) too much towards the region ads (if its trully exist)!

  23. Daiv says:

    If ((Money to publishers –
    . (Number of times ads displayed * income from a single ad) ) > 0)

    • Koozer says:

      superfluous brackets! Also, these characters always looks like a frog winking to me : ();

    • Christian says:

      You should not write code as a profession.

  24. pupsikaso says:

    I hate adverts so much I’d rather pay for a game than ever see an ad. But also I kinda don’t get how this works… so you get this “free” game, load it up, go grab a sandwich or a drink while the ads play and then play the game. So how do the companies being advertised benefit from this? It’s not like I’m going to buy anything they advertise… even if I did watch their ad.

    • A Little Lebowski says:

      The biggest advert is for Gamersgate and the game you’re playing though. My suspicion is that several games will only be available on a rolling basis. So you can play something for a couple of months, then it will disappear off the free list for maybe 6 months.

  25. Christian says:

    By the way: what happened to the concept of in-game-advertising? I vaguely remember about two years ago, there was this game which ambitiously wanted to show ads in-game (billboards, etc.), but I can’t remember the game. Must have been some open-world or racing-game I think.

    But that concept didn’t stick, did it?

    • Ysellian says:

      I think the game you’re thinking off is Enemy Territory: Quake Wars and that was a disaster in itself really with some horrendous PR decisions. But BF2 on the other hand used in game advertisement much more cleverly.

    • ZamFear says:

      Yes, it was an open world racing game. Burnout Paradise has ads on billboards and vehicles.

      In-game advertising is at least as old as the Commodore-64. I remember Tapper had ads for Mountain Dew in the form of a mini-game that granted an extra life if you won.

    • sassy says:

      I have no problem with in-game advertising if it’s built into the world itself.

      I remember reading an interview with somebody a while ago talking about advertising in soccer games. They were stating that at the start the developers were paying for the privilege of having real brands ads placed around the stadium, this obviously is an immersion thing for soccer games as it emulates what we see on t.v, some time later as games were increasing in popularity (I seem to remember ’96ish) developers started demanding revenue from the ads.

    • Thants says:

      That’s one thing that really turns me off of racing games, everything is plastered with garish advertising. Which… is realistic, but still crap. I don’t need my games to copy the bad parts of the real world.

    • 3lbFlax says:

      I’m with Thants. If you allow in-game advertising then inevitably games will evolve to the stage where the gameplay mirrors what we currently refer to as ‘real life’. Everything fantastic will be trimmed out to ensure it doesn’t detract from the ads, and eventually you’ll find yourself in a hyperrealistic street, glancing at an animated Wonderbra billboard as you walk to the virtual launderette with your pocket full of Microsoft Points. In fact perhaps this has already happened and oh, bugger.

  26. 0p8 says:

    i cant understand the attitude some ppl have about pirates, and then those same ppl see a service like this and go “w00t!!! FREE GAMES!!….all i have to do is let an ad play while i make tea,smoke a j,have a wank etc. etc, then i get to play this game made by those devs that i love so much!!”

    when you boil it down to the basic facts (in this case,where the user is signing up for this service with NO INTENTION of buying anything and is doing this just to get free shit),how is this different to a pirate,downloading a couple games or so a month,trying them and then probably deleting them or never playing them again??
    some pirates, believe it or not, do actually buy the games they enjoy.

    the hypocrisy is unbelievable.

    ……btw i do have a feeling youll probably end up having to click LMB every 5 seconds or somthing while watching ads.

    • Gar says:

      I luled at your first paragraph… well done. While you may have a decent point, this has some significant differences from piracy. For one, the more people that watch the ads, the more money GG will get for advertising, which allows them to pay the devs for letting them use their games for us to play for free. So by doing it this way, we are essentially funneling money from corporations trying to sell us stuff to GG and game devs instead of just taking without any benefit for anyone other than ourselves and other seeder/leachers :P

  27. MythArcana says:

    ” Bergquist: Yes, you only have to be online when watching the ads. ”

    So, this basically means that you DO have to be online to run the game then.

    I signed up because I like Gamersgate quite a bit and I will burn in the flames of Hell before I ever sign up to sT3@/\/\. There are more games on GG with stripped DRM that I am quite enjoying – some even have Starforce removed to be consumer friendly. That is what I like. Not v@|V3’s DRM riddled, buggy, kiddie infested, ‘Tard service which basically pushes their Half-Baked franchise and always puts their shitty products on top. I laughed my ass off when Terraria blew away all of v@|V3’s crap recently.

    I will give this a try, and if it sucks, you’ll hear about it here later.

    • sassy says:

      No offense but with the way you are writing it makes you seem like a kid, not the mature individual that would detest a ‘kiddie infested’ service.

      Also what the heck is valves ‘crap’ recently? They have only done the fantastic Portal 2 recently, before that I believe it was Left 4 Dead 2 which was also a good game. Both of these titles have most certainly created higher revenue then Terreria (which did very well for itself but can’t compete with a good AAA title due to the smaller exposure and the much lower sales cost). I would also argue that part of the reason Terraria did so well for itself is because Valve chose to feature it on their Steam platform.

    • GoldenPants says:

      Man, that takes me back. I haven’t seen an M written with slashes for years.

    • Thants says:

      No offense, MythArcana, but are you 12 years old?

  28. 0p8 says:

    @ Gar
    thats true,and is a fact that should be noted……………..however, i was just trying to highlight hypocrisy, and question the ‘morals’ on an individual basis.

    • Gar says:

      Oh, I see. I’m going to go ahead and guess that pirating games you’re iffy about and then buying the ones you do like through a digital distributor probably helps out the devs a lot more than this free game with ads campaign will, so I do see your point. But now we have the option to do both, assuming they can pull this off and do it well (new releases, AAA games, all of that).

      Seriously though, I can see only good coming from this and it is worth getting excited about if they are able to get the cards to fall right. Those people who pirate and WISH they could pay for games they like (but can’t for whatever reasons) will finally have a way to support the industry, at least indirectly (seriously, why don’t they just have a “donate money to this developer” buttons/options on their websites already?). And it could finally be a decent option to those people who are too worried about getting their panties in a twist over “legality” to be a smart shopper :P

    • Thants says:

      What hypocrisy? If companies make their games available on a system like this then they must be making money off it. What makes you think you know better than them how they should sell their games?

      To make it very simple, if you pirate a game the developers get no money. If you play it on this system, the developers get money.

    • 0p8 says:

      “To make it very simple, if you pirate a game the developers get no money. If you play it on this system, the developers get money.”

      well when you put it like that i suppose it makes my point invalid…. but im sure i had a point at some point…erm, what was it again?lol……oh yeah,ppls logic about playing free games at no cost to themselves personally, and at the same time hatin on the pirates (who also happen to buy games that they enjoy after trying them out and deleting the games they spend half hour on and think are crap)…..i dont think i’m explaining myself fully but that will do :P

  29. gwathdring says:

    CRap …. page teleport. That was weird.

  30. wazups2x says:

    I actually enjoy paying for my games and owning them in my library. One of the reasons I hate F2P games. I guess I’m just weird.

  31. Anshul Sood says:

    Will the service be available in India?

  32. Ovno says:

    An important question for these guys and other people providing services which need an online component is…

    Will it work through a work fire wall?

    Many of us are stuck behind one of these things and can’t even get steam & other DRM systems to connect enough to activate the game….

  33. bill says:

    Regions? Regions? Regions?

    The main problem for me with all these “free” or “ad supported services is that they’re all really region locked. Spotify? Nope. Hulu? Nope. iPlayer? Nope. Valve’s new F2P games? I hear not.

    I used to use gametap (which was essentially the same idea) as i’d signed up via a proxy to their website, and the client didn’t check regions. I thought it was pretty good. Then they started region-checking in the client and that was gone.
    When it worked, i thought it worked quite well. Watching a short 30 second commercial each time i started the game was no problem (heck, we often have to sit through logos and stuff anyway). Though i will admit that i often used that time to go get a drink. (but then we all do that with tv commercials too).

    I understand why – they probably don’t have any advertising to target other regions – but surely (a) there are region-aware ad providers, and (b) most of the piracy that they’re trying to pre-empt comes from non usa/uk regions.

    Also (an i know this risks me coming across as one of those annoying entitled people), knowing that something is available free to other people, but not free to me actually makes much more likely to pirate it. It’s like a tease. (I don’t pirate for the other entitled reasons, but this is one of the few things that might make me consider it).