Molywho? Borderlands 2’s Curious Online Game

The future is a million people clicking on this head forever

Peter Molyneux is building a cube that contains Powermonger 2*. Tap away to win! In what I assume is an intentional act of satirical imitation, 2K send word of a promotional webgame that bestows Borderlands 2 prizes on players. Instead of a cube, Mount Jackmore has players click on a sculpture of Handsome Jack’s head,which is divided into sections, each of which will turn gold after a certain amount of bullets have hit it. The player who fires a shot into a gold part of the head destroys that section and receives a prize. This is a spoof, right? Either way, it’s live now and prizes include badges, clothing, figurines and copies of the game. The game lasts four weeks, with the head regenerating every seven days.

*cube may in fact contain a test tube containing pure joy, scraped from the walls of Bullfrog Productions in 1994.


  1. Kestrel says:

    Still more compelling than Molyneux’s premise.

  2. diamondmx says:

    This competition is only available in the UK and a bunch of countries I’m too ignorant to recognise the flags for.
    (PS: Not available in the US, btw.)

  3. MugiMugi says:

    Norway? Danmark? Not Sweden heh? whats the reason for this wierd countries only access?

  4. KauhuK says:

    Not available in Finland or Sweden. Not so nice. As this has something to do with Borderlands 2 I’ll shamelessly promote my thread in the RPS forums: link to

  5. Amakir says:

    Too bad, the competition is not available here in Sweden but for some reason it´s available in Norway and Denmark.

    • Cim says:

      Yeah, that just blows my mind. What possible reason could there be for that?

      • RvLeshrac says:

        Same reason US companies won’t run contests in most of Europe. Incredibly stupid laws which require companies to do inane bullshit like reimburse everyone who enters for the .01 it cost for the bandwidth or phone call or whatever.

    • int says:

      Irriterande. I say.

    • Roshin says:


      /kastar ruttna ägg

    • Frankie The Patrician[PF] says:

      Assange’s revenge?

  6. Jerakal says:

    >Not available in the US.


    • NarcoSleepy says:

      Yeah, what the F?!? I wanted to blow my load into Handsome Jack’s face.

      …Of Ammo.

      • AngoraFish says:

        taste of own medicine for a change? usually it’s the other way around, with Americans dumping on non-US types for being crybabies for complaining

        • NarcoSleepy says:

          I’m not complaining. I just REALLY wanted to blow my load into Handsome Jack’s face.

        • AngoraFish says:

          comment was intended to be read generally, not specifically

        • Sardaukar says:

          Correction: Jackasses dump on non-US types. Jackasses do not have borders, and are readily located in any nation.

          • Jerakal says:

            Well said.

          • AngoraFish says:

            maybe so, but 99% of the time these things are US-only, not the other way around, and therefore the jackass comments are also similarly inequitably distributed.

            Anyhow, the ‘game’ is complete crap, so no loss in this case.

    • Jerakal says:

      Why the actual fuck wouldn’t Americans be able to take part in this game? I mean, the other omissions are weird as well, don’t get me wrong here. But Gearbox is an american-based company, I can’t think of a single reason why we wouldn’t be able to participate.

      • Kestrel says:

        I blame Obama!

      • jonfitt says:

        They are literally just up the road form me here in Plano, TX. I could walk there if walking wasn’t some strange activity that only weirdos and homeless people do.
        So I have no idea why the US is excluded.

        • Jerakal says:

          Knock on their doors. Demand explanation. Have a homeless person carry you so you aren’t a weirdo.

        • Frankie The Patrician[PF] says:

          If walking makes you a weirdo, then I will blissfully remain a weirdo…

    • Delusibeta says:

      The fact that the domain of the web address is .eu may have something to do with it. I guess this is the EU arm of 2k running this promo. Go pester the US division of 2k.

    • epmode says:

      Here’s another disappointed American checking in!

      But this still doesn’t stop this from being the best PC gaming day in ages!

      • NarcoSleepy says:

        Tuesday can’t come fast enough. My son is going to cry when he realizes the Ultimate Loot Chest is for ME! MINE! ALL MINE!

    • Premium User Badge

      Buzko says:

      But it’s available in Australia. Nice to know our application to join the EU has been accepted!

  7. diamondmx says:

    Didn’t Molyneux make a micro-transaction version of this as a psychological experiment?

    • Jerakal says:

      You missed the first few sentences of the article I guess.

      • diamondmx says:

        Sorry, I’m on transfer from Slashdot. Forgot you’re supposed to RTFA here.

  8. Lagwolf says:

    They figure ‘Mericans are too good with guns so it would be an unfair advantage…

    • RakeShark says:

      You bet’cha! All y’all’s Eurapeens nee’da mouse ta aim dere. I could shoot that there thang with mah NASCAR steerin’ wheel.

  9. beema says:

    Yeah wow… that’s a first. Usually it’s all the other countries that get screwed out of competitions. Well, I guess it’s only fair.

  10. Revolving Ocelot says:

    Oh god, this reminds me of a bad MMO – you’d have to stare for hours on end waiting for some chump to turn a bit of Handsome Jack gold, then try and swoop down on it as you (and dozens of other people) try to claim the tasty resource. No thanks!

    • AngoraFish says:

      worst game ever. worse than tsw promos

      • Jerakal says:

        As a person who played those promo games religiously for their entire duration, I have a hard time believing that. And the reward in-game was dick all if you were wondering.

  11. ZIGS says:

    Once again Portugal gets shafted… why was I born in such a pitiful country? :(

  12. Hairball says:

    For once I’m annoyed to see that Ireland hasn’t just been lumped in under the UK flag.

  13. Caiman says:

    The fact that you guys are fighting and complaining so much about whether you can take part in this silly clickfest, indicates that Molyneux is in fact on to something.

    • ZIGS says:

      Except if this was actually about Molyneux’ shenanigans, I wouldn’t give a rat’s ass

  14. allancepellet says:

    The statue is amezing. I have an urge to have a look at it.
    allance pellet machine

  15. JBantha says:

    Time to time I install my Bullfrog games just to scrap a little joy out of them.
    *The competition is not available in my country. :(

  16. Hmm-Hmm. says: Heh. Except there’s no wubwub.

  17. Phantoon says:

    I don’t get it.

    Isn’t this the exact same gameplay as Borderlands 2 (hurr hurr I hated the first one).

  18. fish99 says:

    If Borderlands 2 has a linear mouse and adjustable FOV out of the box I’ll eat my hat *

    (* provided someone makes me a hat, out of chocolate)