Asus unveil new H370 and B360 motherboards for Intel’s Coffee Lake CPUs

Asus motherboards

Asus have announced a string of new motherboards for the launch of Intel’s latest 8th Gen Coffee Lake CPU chipsets. Arriving in ROG Strix, Prime and Tuf Gaming brand flavours, these new H370 and B360 boards aim to bring more connectivity at a price that should (hopefully) keep those tears of despair at bay if you decide to use as the foundation for your next PC – which is a lot more than can be said for current graphics card prices right now.

Previously, potential Coffee Lake buyers were limited to high-end Z370 motherboards, as this was the only chipset available when Intel first launched their 8th Gen CPUs. Now, however, the Z370 chipset is being joined by several new platforms, including the H370, B360, H310 and Q370, offering a wider array of features across a broader range of prices.

This should hopefully give PC builders a bit more flexibility when it comes to upgrading their system, and Asus’ new boards are hoping to distinguish themselves by offering improved cooling when playing games – provided you’ve got the right Asus graphics card, that is.

Assuming you’ve got the right gear, though, Asus’ new H370 and B360 boards will adjust the speed of your system fans based on the temperature of the GPU itself – not the temperature of the CPU or chassis like most other boards. This should hopefully improve stability and help prevent any potential throttling, but I’ll be putting them through their paces with some proper testing very soon.

Each new Asus board will also incorporate the second generation of the USB 3.1 standard, offering a bit of future-proofing for forthcoming peripherals, as well as optional 802.11ac Wi-Fi. All of them will also support Intel’s ultra-fast Optane Memory storage tech, but you’ll need an H370 board if you want turbocharged storage performance with bootable RAID arrays for your NVMe and SATA drives.

Other shared features include dual M.2 slots for NVMe SSDs, support for DDR4 2666MHz RAM, Asus’ Aura Sync LED tech, Asus’ Fan Xpert 4, which offers even more control over your PC’s various system fans, and Asus’ easy-to-use UEFI BIOS interface. The latter in particular has been updated with a number of new features, including a search function for easy system management, configuration profiles that can be saved and shared (even after your firmware’s been updated), as well as an integrated firmware updater that can download and apply the latest update without booting into your OS.

So how much will all of these cost? UK pricing is yet to be confirmed, but the cheapest one in the US – the micro-ATX-sized Asus Prime H370M-Plus – starts at $100. The most expensive models, meanwhile – the Asus ROG Strix H370-F Gaming (ATX), Asus ROG Strix H370-I Gaming (mini-ITX) and the Asus ROG Strix B360-F Gaming (ATX) – max out at $140.

This makes them considerably less expensive than Asus’ Z370 boards, which can currently be found anywhere in the region of $160-$300, but stay tuned for our full review to see if they’re worth the extra saving.


  1. internisus says:

    That’s nice, but I’ll continue running my nine Noctua fans at full speed 24/7 through a manual fan controller, thanks.

    Anyway, since we still have to wait one more generation to get the CPUs with Intel’s built-in Spectre and Meltdown fixes, it’s not the time to buy a new motherboard. It sounds like the mid-tier 8xxx chips that release later this year might include them, but it’s pretty unclear. I’ll be waiting for the 9700K this fall.

    • Twisted89 says:

      Why on earth would you WANT to run your fans full speed 24/7?! Besides shortening their life span that must produce a needless amount of noise. At least hook up a fan controller to your CPU fan so they only speed up when they need to.

      • Addie says:

        Noctua’s big selling point is how quiet their fans are. I used to have one of their CPU fans, till I started water-cooling and repurposed it as a case fan. You can only hear the occasional hard drive click and whirr, and the gpu fan (when it’s actually busy) from the whole PC, now. On that basis, I’d probably have my noctua fans flat-out, so the noisier fans have less to do and can spin down more. Don’t know why you’d need nine of their fans, though: two or three will ventilate quite a hefty gaming/workstation PC.

        • internisus says:

          I “need” nine fans because there are nine fan mounting points on my case. :P

          • Bing_oh says:

            I assume it also saves on desk space, since having 9 fans would give the case the ability to hover like a drone above your desk… ;)

          • Addie says:

            Fair enough; prevents the cat from sticking a paw in.

        • ludde says:

          Noctua fans are not quiet if you run them at full speed. At low speeds they are dead silent though and still move plenty of air.

        • TormDK says:

          ” You can only hear the occasional hard drive click and whirr”

          The 90’s called, and want their storage solutions back!

          • Addie says:

            Half TB of SSD, 12 TB of spinning rust – once I can afford to make all of that solid state, I will :-)

          • Kitsunin says:

            For real. People say you should have all your games on SSD, but like, a .5 tb SSD is fairly expensive and nowadays only fits like 10 games >:(

  2. Jodomar says:

    Still waiting on Ice Lake before I go with a new chip.