Piped transmissions from Alec link me to this story on GI.biz, in which ActiBlizz ultraboss Bobby Kotick, talking to the FT, says he wants to support the PC, primarily because it is an open platform. This comes as part of getting grumpy with Xbox Live taking money for people basically just playing Call Of Duty. "Mr Kotick sees an opportunity to break the consoles’ “walled gardens with new gamer-friendly PCs, designed to be plugged into the television," says the FT report. "Activision will “very aggressively” support efforts by Dell and HP to connect PCs to TVs."
Of course, ActiBlizz is mostly supported by World Of Warcraft anyway, which has got to create a nagging sensation for anyone who is firmly locked into console land.