GI.biz has been talking to CD Projekt CEO Michal Kicinski, who reports that publishers are scared of using a DRM-free distribution system, despite cracked versions of their games being widely available on torrents. “DRM-free, that is something they are really scared of,” said Kicinski. “But on the other hand we can say ‘all of those games are available pirated widely so it’s better to sell them for small money than make the customer’s life difficult and get some more revenues’.”
The DRM-free product in question, of course, are the titles on CD Projekt’s digital distribution platform gog.com, which is currently in its closed early-access beta. We’re looking forward to this one going live.