Microsoft Still Loves You, Will Bring First-Party Games To PC

By Graham Smith on November 8th, 2013 at 8:00 am.

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“I think it’s fair to say that we’ve lost our way a bit in supporting Windows games,” says Microsoft Studios VP Phil Spencer in an interview with Shacknews. “But we’re back.”

As spotted on PC Gamer, Spencer goes on to promise “more invdividual projects” on Windows than Microsoft Studios have had in ten years. So far, the only first-party XBox One game announced for the PC is Project Spark, and it’s a Windows 8 exclusive.

Spencer’s comments are somewhat contrary to those made earlier this year, when Microsoft said that they are bringing family and casual games to Windows 8, but “not what you might consider a more traditional desktop PC game,” according to Matt Booty, general manager of Redmond Game Studios and Platforms at the XBox One launch event.

Maybe Jason Holtman joining the company from Valve has changed things, but Microsoft’s PC-related promises are hollow by now.

Games for Windows Live “will continue to get better,” said senior producer of Microsoft’s interactive entertainment business, Kevin Unangst, in 2011, before the service continued to get worse. It closed down earlier this month, trapping gamer’s saved games inside with a final act of malice.

“It is our job to lead the way on PC,” said Microsoft Games Studios’ general manager Dave Luehmann in an interview with MCV in 2010, before pointing to Age of Empires Online and Microsoft Flight as examples, not knowing that both games would be mediocre, that support for each would be discontinued, and that no further games would be announced.

As a bigger online store was launched in 2010, Peter Orullian, group product manager for Windows PC and Mobile, told Kotaku that they aimed to “bring some of the rigour, thought and success we’ve had on console to bare in the PC space. PC games is a place where we are doubling down.”

“Windows 8 will represent a real new push into PC gaming,” a source told TechRadar in 2010, proving simultaneously why you shouldn’t quote anonymous sources and why people sometimes want to remain anonymous.

“It is absolutely important and a strategic advantage for us over, for instance, Apple,” Microsoft’s Leila Martine told TechRadar in 2009. “So should we be focused on involving and putting on features such as DirectX 11? Absolutely we should.”

“Games for Windows truly thrived in 2007. We went from two titles in 2006 to a continually growing portfolio of over 60 titles here at CES 2008,” said Kevin Unangst, senior global director of Games for Windows in the Entertainment and Devices Division at Microsoft, as part of a press release. “We delivered on our promise one year ago to reinvigorate the PC gaming space and bring the best portfolio of games to Windows. And this is just the beginning. With our partners, we will continue to drive the resurgence of Windows-based gaming.”

“For the first time in Microsoft’s history, we’re releasing an operating system built from the ground up with gaming as a core scenario. With a worldwide presence of over 200 million gamers of all stripes, we’re taking the world’s most popular gaming platform and making it easier, safer, and more fun for everyone,” wrote Peter Moore in a letter in 2007. He continues by predicting a PC gaming “renaissance”, and it would be almost six months before he’d state that he was “overly optimistic”.

Meanwhile the planet Earth’s rotation continues to slow, each day a millionth of a second longer than the last, as humanity slides irreversibly towards the heat death of the universe and the end of all things.

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131 Comments »

  1. MegaAndy says:

    “Games for Windows truly thrived in 2007. We went from two titles in 2006 to a continually growing portfolio of over 60 titles here at CES 2008,”

    …but everyone hated it…

    Edit: but yeah, more first party games would be nice

    • nimbulan says:

      Don’t confuse Games for Windows (simply branding to promote Windows gaming) with Games for Windows Live. That quote is just referring to the branding initiative.

      • Snargelfargen says:

        The confusion about branding is totally Microsoft’s fault though. Their treatment of games on pc is downright schizophrenic, especially after they introduced the Windows App store as direct competition to GFWL in Windows 8. Another app store/online service which has also failed to take off.

        • MegaAndy says:

          Yup this is true, has always confused me.

        • hitnrun says:

          Yep.

          I consider myself a reasonably intelligent person *with* a hobbyist’s interest in PC gaming *reading* a blog post about the subject and I still don’t entirely grasp the distinction.

          Just like the way they’re anchoring the widely adored Surface Pro to the universally abhorred Surface Not-Pro through idiotic branding.

          Just like they way everything they do always has to pay protection money to the Unified Windows Theory. Except the Xbox 360, which was a huge success. Which of course, is why they’ve never tried that again.

      • Damien Stark says:

        It was actually even more than just branding, Games For Windows (sans Live) was a nice collection of technical standards/certifications as well. You couldn’t call your game that unless it did nice stuff like support 64-bit and widescreen as well as non-widescreen resolutions (800×600 up to 1920×1200 for example).

        http://msdn.microsoft.com/en-us/library/ee417691.aspx

        It was actually quite a good thing for PC Gaming. Then GFW LIVE came along and destroyed any and all good will they had built with that brand.

    • Sharon says:

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  2. cjone2 says:

    “Meanwhile the planet Earth’s rotation continues to slow, each day a millionth of a second longer than the last, as humanity slides irreversibly towards the heat death of the universe and the end of all things.”

    I want this to be the first thing I see when I wake up

    • Snargelfargen says:

      This article is the first thing I read after waking, does that count?

      Gotta say it is hilarious as well.

    • Kubrick Stare Nun says:

      God is dead. Causa mortis: Aggravated chronic entropy.

      • Contrafibularity says:

        I’d have to say “not existing in the first place” would come before any entropy related causes.

  3. Freud says:

    I wonder if they used the same phrases last time they promised they really cared about PC gaming or if they write a new script every time they do it?

    Unangst might be the best name ever.

    • Geebs says:

      Matt Booty is a pretty awesome name

      (I can’t believe I just said that to somebody called “Freud”)

      • Rich says:

        …as opposed to Gloss Booty?

      • Mungrul says:

        As a completely random aside Geebs, it’s weird seeing an old Q3Wer pop back up, same avatar, after so many years.

    • Rich says:

      They’ve at least been careful to find-replace all the Windows 7s with Windows 8. Of course they’ve had plenty of practice from when they changed them from Windows Vista.

      • Smashbox says:

        The find/replace commands are starting to make things sound really strange though. Just look at this quote:

        “We want to make Windows 8 gaming a focus again and embrace all those loyal customers who use our Windows 8 operating system 8 days a week.

        Remember in Halo, when you first land on the ring world and get a chance to gaze out over the 360 degree, beautiful 8s. We want to bring that back to your PC monitor or tablet.

        We want gamers to be able to pick up these products as easily as you’d get a Slurpee from 8-11. We want to tie in with other great brands like Mountain Dew or 8UP. We want to tie in with the next 008 movie. We’ve even got a Se8en game in development.

        I think about what one of our engineers told me – it’s a great rhyme that encapsulates our new outlook: Gamers are going to be in heaven with Windows 8.”

    • DiTH says:

      This time Gabe is coming.
      If they keep dissing us they will die in the end.

  4. Tei says:

    Microsoft has the honesty of a prostitute calling for castity.

    Something something yesterday epic NeoGAF post about this.

  5. Mercykiller101 says:

    Not looking forward to anything they come up with. After the fiasco that was GFWL, and the inherent anti-desktop attitude of windows 8 apps, anything they come up with is not going to be good for pc gamers.

    N.B. He is referring to Xbox One games ported over to Windows 8 as Windows 8 exclusive, i.e. cannot run on any version of Windows other than 8. But when someone says a game is Steam exclusive on PC, people flip their shit.

    • WrenBoy says:

      The only difference between this and Steam flame wars is that everyone is agreed that Microsoft are shits.

    • bill says:

      I assume that he’s referring to casual games / apps anyway. Which most people here won’t be all that interested in.

    • Viroso says:

      Yeah I didn’t like these news either. I think it’s better if MS just keeps on ignoring PC. GFWL’s been killed off, that’s all they needed to do. I don’t MS getting any more ideas.

    • Keyrock says:

      Microsoft is like that girl you went to school with. She was always a bitch and would barely acknowledge your existence, but you chased after her because she had huge knockers. Now she’s in her 30s, she’s been divorced a couple times, and she’s pumped out a couple of kids. She still has big knockers, but they’re sagging and she’s 50 lbs. overweight. Now she’s calling you up trying to get some attention.

  6. DarkLiberator says:

    Microsoft has said this how many times now? Any games brought over yet? Exactly.

    • nimbulan says:

      If they really cared about Windows gaming, the first thing they’d do is start porting the Halo series over and not making them exclusive to Windows 8. Not going to happen.

      • Guvornator says:

        Well, when MS says Windows gaming, they mean Windows 8 gaming, as that’s the product they’re pushing. I don’t really have an issue with this, even though I’m still happily gaming on Win 7. My real fear is whatever comes out of MS’s bilious womb/sphincter will a clunky, unintuitive mess that will have delusions of hipness and fail to work properly, even though what it’s running on is made by the same company…

      • bill says:

        If they really cared about windos gaming, all they’d need to do would be to let xbox ‘exclusives’ launch simultaneously on windows. That’s it.

        They don’t need to make any games. They don’t need to actually DO anything. They just need to stop preventing games from launching on windows.

        I can’t see that they’d lose a huge amount in console sales. Publishers would gain in terms of game sales. Xbox ‘exclusivity’ would seem preferable to playstation exclusivity. They’d get good will back from PC gamers. They’d reinforce windows as a gaming platform, which is one of the key advantages it’s always had over OSX.

        I mean, they even made a whole development platform (XNA) that produced games that work on both xbox and windows… and then they actively stopped developers taking advantage of that. ???

        • malkav11 says:

          Exactly. All they need to do is not be an obstacle. Instead, they’re actively working against PC gaming.

          Which, notwithstanding, has in fact had a renaissance (not that it was ever in massive decline really) and at this point I can’t see even bothering with this next console generation when I’ve got a gaming PC.

      • SRTie4k says:

        Please, stop using Halo as the benchmark for how Microsoft is doing in the PC gaming sphere. They were garbage, generic console shooters that disrespected everything PC. Porting them over at this point would be more of a slap in the face than an olive branch.

        • Bull0 says:

          Well, if you’re coming at it from that place, it undoubtedly would seem like a slap in the face.

        • Sheng-ji says:

          The first halo was a shining beacon of originality in a sea of bland FPS’s. It’s only generic because everyone copied it.

          • Devan says:

            True and true. Also, the first Halo was actually ported to PC within a semi-reasonable time and that was even better, with more maps, vehicles and weapons as well as moddability and even a fully supported (if late in delivery) level editor.

            However, porting Halo 3 and the other more recent titles to PC now would be pretty meaningless to me and I imagine a majority of other PC gamers. If that happened, it would undoubtedly be a financial failure and so would continue their cycle of self-defeat on the platform.

    • XhomeB says:

      Precisely what I wanted to say. We’ve been hearing those lies for how many years now? Six? Seven?

  7. RedViv says:

    Now if they would have some unique and interesting first party core titles, this would actually possibly be a somewhat nice bit of news.

  8. UncleLou says:

    I’ll believe it when I see a PC version of Forza 5.

    • Snargelfargen says:

      That would be simply amazing and a big success with all the pc racing nerds out there and therefore it will never happen.

      • Eclipse says:

        there’s no need for that, Assetto Corsa is going to be out soon, and Forza is as simulative as Need for Speed compared to that one

        • Llewyn says:

          There’s no need for Game A because Completely Different and Unrelated Game B exists. Right.

        • Snargelfargen says:

          Oh there’s definitely some awesome true simulators on pc. Forza is more of a pokemon/car tinkering game with heavy simulator elements. I just want to goof around and see how well I can get a PT Cruiser to handle with a RWD drivetrain swap, or soup up old Porsches and hoon around the nurburgring.

        • UncleLou says:

          Well, I will buy AC the day it is out, but not only do I actually often prefer the handling of console sims like GT to “hardcore” PC racing sims, I also adore the production values and pure car porn.

          But anyway, that wasn’t really the point of my post – Forza 5 is the flagship launch title, and I will only believe MS is dedicated to PC gaming if they end the schizophrenia of trying to appease us PC gamers while at the same time trying to sell us consoles.

    • XhomeB says:

      Call me crazy, but I would really appreciate late ports of Gears of War 2&3. Plus the original one making its digital debut with GFWL removed (Epic kind of have to do it, right? Gears 1 PC was great, I feel it would have a chance of becoming quite popular with Steamworks support).

    • Stochastic says:

      But then there would be no reason to buy an Xbox One.

  9. stahlwerk says:

    PR fumbling for the ball the company drops repeatedly.

    The way microsoft is structured, it’s more likely we see Office for Xbox before games (lower case g) on Windows reach anything like the priority they had in the late 90s. Remember Microsoft Flight Simulator? Remember Microsoft Flight?

    Edit: I hope SteamOS gathers enough dev interest to become a viable platform.

  10. neonordnance says:

    “And for our first game, we’ll be releasing a Halo-branded MOBA for Windows 8 PC’s (only). It will be just $50 + microtransactions, and you’ll be able to play against other gamers on our proprietary service that we’ll shut down after 2 years!”

  11. Kageru says:

    I guess the Xbone not looking as strong as they’d hoped and this is plan B? Or trying to show they’re still interested in case the steambox gains from their lack of attention?

    Anyway, wouldn’t trust microsoft in the slightest.

    (Wow that video is the biggest slam on microsoft’s lack of style, vision and clue. But it does remind me to be thankful they’ve given up on GFWL as a service).

  12. Squirly says:

    I’m sorry MS, but it looks like Valve are already doing what you’re talking about, after you’ve consistently failed us over the years. I don’t like putting all my eggs in one basked (or all my games linked to one Steam account) but if I have to, I’m not going to be choosing your basket, that’s for sure.

  13. Cinek says:

    I’ll believe when I’ll see it.

    Titanfall was a good start – hopefully it’s just a sign of things to come, and we won’t see too many Xbox-no-PC deals anymore.

    • amateurviking says:

      I get the impression that’s more MS having less clout when it comes to securing exclusives from 3rd parties than them being more amenable to XB1/PC exclusives. It was originally only going to be a timed exclusive even on console.

    • wazups2x says:

      Titanfall has nothing to do with Microsoft. Titanfall is published by EA.

  14. aryman says:

    love me (MS) tender, love me true…

  15. Don Reba says:

    Lost our way a bit, have we? I don’t think he understands the severity of the situation.

  16. Arglebargle says:

    They are all bozos on that bus…..

  17. SanguineAngel says:

    My impression of Microsoft is that they don’t really have any interest in gaming and that those who speak for Microsoft regarding gaming seem willing or briefed to say whatever they think people want to hear in answer to any given question.

    Occasionally a few individuals seem to get let off the leash to run with an idea they are personally invested in half way before being reigned back in and the idea left floundering like a fish out of water

    • bill says:

      It is strange, because Windows gaming seems to be one of their main advantages over Macs in the home market. You’d think they’d want to exploit that advantage, or at least maintain it.

      Microsoft is notorious for having teams that don’t communicate though, so maybe they just don’t get the message in the right places.

    • Stardreamer says:

      Well put. Microsoft in a nutshell.

  18. Sharlie Shaplin says:

    Microsoft still make games for PC? I don’t actually remember any of relevance, in the last few years. It all reads as PR speak 101 to me.

  19. Screamer says:

    I don’t think what they think we should be playing on our PCs is what we want to play on our PCs. It sounds like we are going to get a load of mobile ported apps from the windows store :/

  20. WrenBoy says:

    Reply fail

  21. Astalnar says:

    Let me paraphrase this for Microsoft: “Tits, or GTFO!”

    It might seem crude, but I will believe their press-speak once I see the results.

    • the_leveller says:

      With MS talking about ‘bringing things to bare’, you may well get what you wish for…

  22. El_MUERkO says:

    “But we’re back.”

    Exclusively on an OS that everyone hates. Yeah, if you want our shit games you’ve got to upgrade to our shit OS :D

    Suck a bag of dicks Microsoft, a whole floppy bag!

  23. zain3000 says:

    Too little too late. MS’s strangle-hold on PC gaming is slowly coming to an end. The only reason I ever kept a dual-boot partition with Windows was because of my PC-only gaming habit. With so many indies being released across all three desktop platforms these days and SteamOS on the horizon, it might finally be time to start polishing those tap-shoes for dancing on MS’s grave.

    I’m all for competition, but MS’s habit of throwing around its monopoly-induced weight (a monopoly which, from an actual product quality standpoint, was never deserved, imho) by discouraging use of open standards (OpenGL vs DirectX, Open Document Standard vs. Whatever the hell MS Office used prior to 2007, HTML5 vs Silverlight, etc). There is more than enough room for competition within certain standards and everyone wins (developers by being able to share knowledge with greater ease, consumers by not having to constantly worry about compatibility issues).

    It would obviously be unfair to point a finger at Microsoft for practices that are (unfortunately) rather standard across the industry. That being said, Microsoft had ample opportunity during its halcyon days for encouraging openness but simply chose to be proprietary wherever it could. Fair enough, but when your monopoly is not actually based on having the best product on the market, your procedures for generating and maintaining content are inefficient and you lack the ability to make necessary changes in quick time (something, I’d imagine, most gargantuan organizations struggle with) then your days at the forefront of the industry are hopelessly numbered.

    The king is dying… one can only hope that its legacy is a warning for all other companies that tread this road in the future.

    • FrankGrimesy says:

      A couple of corrections :

      OpenGL vs DirectX and why programmers preferred DirectX :
      why-do-game-developers-prefer-windows

      HTML5 vs Silverlight, was not the point of Silverlight. It was silverlight versus Flash, and now Silverlight is deprecated in faVor of HTML5 by Microsoft.

      The king is dying… one can only hope that its legacy is a warning for all other companies that tread this road in the future.

      The really worrying thing about this is, that our new kings do the same thing. See Google with android or Apple or even Canonical with its app-store and search controversy.

      • InternetBatman says:

        That is what really worries me. How is a Valve run OS any better than an MS run OS, other than a laser focus on games? If you don’t like Windows 8 because of the obvious move towards a built in store and a lock-in ecosystem, how is Ubuntu any better? Especially when they’ll sue a site that tells you how to fix it? Or Steam OS, which is built on a store? If you don’t like UI changes for no goddamn reason, Canonical and Google are not the ones to follow.

        Sure I’m cheering Valve on because I’d like to live in a more open world and they’re helping build momentum towards that world. But it’s fragile momentum that could be easily arrested if one of the very few stakeholders pulled out. Then there’s the risk of complete and total fragmentation, an Activision OS, an EA OS, a Valve OS.

      • zain3000 says:

        All worthwhile concerns. As much as I desire an ecosystem based on open standards, the companies involved are under no obligation to make that world a reality. If EA releases an “EA Box” loaded with “EA-OS” more power to them. If they’re able to market to enough end-users who find value in the product to make it viable then they should.

        The great thing about SteamOS is that games designed to run under it should technically run under any Linux operating system with the appropriate drivers installed. The same cannot be said for any other gaming system. That is enough to give me hope that this might actually work out.

    • zain3000 says:

      Granted the tale of OpenGL is fraught with mismanagement. It’s a great case study of how multiple companies can work together to create, destroy, and subsequently resurrect a great idea: a standardized API within which competition could exist. DirectX, by its very nature, precluded this.

      I suppose the most desirable future is one in which there is no one king. If all the major players decide to play by the same rules then consumers will be able to enjoy their products across a range of devices.

      SteamOS being being based on an open standard gives me hope for this outcome. Of course, we’ll have to wait and see.

  24. Zogtee says:

    Bollocks!

  25. madeofsquares says:

    Now that’s how to end an article!

  26. RiffRaff says:

    “But we’re back.”

    like the monster at the end of a horror movie.

    I don’t care if we don’t get xboxone games, I wish they would just leave us alone. :(

  27. frightlever says:

    Great post.

  28. ZackRoyer says:

    It is me or they are affraid of Steam OS and SteamBox?

    • XhomeB says:

      Microsoft willingly put themselves in a position where they’re not really relevant anymore and it seems they’re getting a bit afraid their cash cow – Windows – might be in danger.
      They’ve been focusing on Xbox for the last decade and losing billions in the process. A sound strategy, isn’t it?

  29. iainl says:

    I’d possibly consider believing a word out of Microsoft’s mouse if I wasn’t too busy rushing through my remaining GFWL games in an attempt to complete them before they all break in a terminal fashion. A process that hasn’t been made more pleasant by Arkham Asylum patching it all out when I’m halfway through, destroying my save as I go.

  30. bill says:

    I can’t help but shudderevery time I read an article about Microsoft and PC gaming.

    On the one hand, I can’t fathom how they keep messing it up so badly. It should be an easy win for them, involving lots of profit. But then I’ve been saying that for at least 10 years.

    On the other hand, what if they do eventually manage to not screw it up. Then we’re faced with a situation where PC gaming will be in a walled garden like console/mobile gaming and it’ll be far worse than anything anyone fears about Steam.

    It’d be nice if the windows app store wasn’t complete rubbish… but I also fear what would happen in that situation.

  31. InternetBatman says:

    This was a great article. The large amount of research was a nice counterbalance to reposting without citing a Kotaku article about a six-month old Steam issue.

  32. Seafort says:

    I got 2 words for Microsoft: Fuck off! :)

    I hear the same shit every year from them and nothing happens.

    Most of their exclusive games on Xbox haven’t been ported over to PC for years and now they want to come back to us when things are going well for PC gaming.

    I’m hoping Mantle takes over from Direct X so MS can go stew in their Xbox media centre console thingamajig failure.
    They’ve made their bed with Xbox now go lie in it and don’t come back begging to PC gamers. You’re Fired!! :P

    • 2helix4u says:

      Please just leave us alone Microsoft. Just release games on PC maybe because y’know – why wouldn’t you? Don’t “lead the way” on PC or whatever it is you’re trying to do. Its not the jungle, its been around for some time.

  33. bill says:

    One more quote from a similar interview with the same guy on the same day on Shacknews:

    “You look at high-end PC games right now. If you were just looking at screen resolution and framerate, you’d be a PC gamer. Because you can spend $800 on a video card and put it in. I’ve built those rigs. I can play those games. And I understand that. But that doesn’t mean the best games are there. It doesn’t mean it’s the best all-in-one experience.”

    http://www.shacknews.com/article/81899/microsoft-vp-play-the-games-not-the-resolution

    Heh. Preaching to different audiences?

    • Jamesworkshop says:

      it’s not untrue the console 720/1080p 30fps/60fps wars are not that different from the PC 2k/4k or 60fps/120fps wars

      if those things had total relevance to games as markets the consoles would not have an audience to begin with but like porches there are legitimate financial reasons why people drive cars that are not porches or others in the same price to luxury ratio. PC require more user investment in time, a few cables into a TV is a much simpler time than having a pc half empty for testing before you put it into the case.

      frame buffer is a fairly minor part of visuals anyway, running Quake at 1600×1200 does not look anywhere close to what Halo 4 looks like at 1280 x 720

      it’s interesting to me since down the years i’ve lost count of the number of times i’ve seen, games are gameplay, not teh graphics and yet we don’t allow companies to make the same case we allow for ourselves whenever we feel like it.

  34. Jamesworkshop says:

    always been a strange mix their pc gaming support is weak on the front end but then again almost no pc game runs on anything but windows and it’s API as their core functionality is vital to the game being made

    I think it would be easier if we got together as a group and figured out ahead of time exactly what we want from microsoft, do we are about their direct involvement in production or publishing of titles, or simply be another digital distribution platform such as steam, I mean at no point has microsoft ever been a titanic producer of video games as internal projects for PC at any point in history.

    I have to say with my new laptop and windows 8 and then windows 8.1, I can’t say I see what the fuss is about, I have not run into a single problem using it , the games run fine, GFWL when it still breathed had no issues

  35. TechnicalBen says:

    This the company offering “Achievements” for watching netflix 10 times in 1 week. No, not stat tracking, but actual medals/achievements. They can drop out of existence for all I care, let alone gaming. :P

  36. strangeloup says:

    To be honest, the only reason I use Windows is because it’s the best bet for games, and an awful lot of the art and music programs I use either run best on Windows or are exclusive to it. I’m increasingly under the impression that MS only ever get things right by accident, in a “milion monkeys and a million typewriters” way; Win7 has had the highest ratio of being basically functional to breaking in a stupid way of any version I’ve used. UAC can fuck off though.

    At this point EA have a better chance of seeing any money from me ever again than MS.

  37. Goomich says:

    “I think it’s fair to say that we’ve lost our way a bit in supporting Windows games. But we’re back.”

    Yes and first thing to do is flipping switch in July, rendering several PC games unplayable.

    I missed you so much MS.

    Steam Machines cannot show soon enough.

  38. Lord Custard Smingleigh says:

    But THIS this time, they’re SERIOUSLY serious.

  39. neolith says:

    “It is our job to lead the way on PC.”

    No, dammit, it isn’t. You provide the OS, it is your job to also provide an open and accessible infrastructure so other people can implement THEIR ideas. But nooooo, you’re trying to pull Win8 exclusive stuff, which I am pretty sure will go the way of the Vista exclusive Halo.

    Every time you told the world that you are coming to rescue gaming on PC something horribly bad happend.
    Every. Single. Time.
    Frankly, I’d much rather have you not doing anything about games at all…

  40. whoCares says:

    Seriously. This killed my day. Why?

    • Don Reba says:

      You mean heat death of the universe? It’s just entropy. But, hopefully, at the end we will be able to say that we’ve had a good run.

  41. Scumbag says:

    Sooooo… the apparent Halo lotspast2 leaks, why not share some infos?

    I should note that I don’t expect anything, and there are possibly lots of good reasons not to release them.

  42. Synesthesia says:

    “So here it is! The international reveal of GFWL-2! Are we great or are we great?”

  43. Keyrock says:

    You got girlfriend on PC? Microsoft love you long time.

  44. Drinking with Skeletons says:

    How about Zoo Tycoon 3, then?

  45. Keyrock says:

    The PC gaming renaissance is indeed coming. It’s just Valve that are going to make it happen.

  46. Sic says:

    I honestly don’t get why MS even bothers spending money on PC gaming.

    Literally everyone, and I’m pretty confident I’m using the word “literally” correctly here, knows that whatever they’re trying next will also crash and burn. “Windows 8 exclusive”. The words are so silly, I don’t even know where to begin.

    I refuse to believe a sentient being is behind this. There must be some sort of system within MS that has mindlessly churned this out. Work being segmented so heavily that nobody knows what they’re working on, papers with postmodernist project-ish sounding words going around, nobody to actually take notice. Then at some sorry rectal office, some poor schmuck having to serve the turd to the public: “We’re going to do great things for PC gaming, we’re planning to make horrible ports that is artificially made to not work on anything but the horrible OS we just released. Yes, the one nobody likes. This is going to be brilliant!”

    I mean, how does MS not see this is some seriously dystopian stuff?

  47. DickSocrates says:

    Microsoft just spent the last 5 years doing its best to alienate PC gamers.

    MS usually do things out of desperation rather than innovation. It has just dawned on them they are looking at a future where no individual consumer will be buying Windows any more. PC sales are collapsing, the average human-on-the-street has no reason to ever get Windows again, happy as they are with their £100 Android tablet that does everything they ever used the PC for anyway. Non gamers who need a computer for “media” all use Macs, and not ust because it’s super cool, but because it’s several billion times better than anything MS has ever come close to creating. There are no professionals using Windows Movie Maker.

    The only markets left are companies and gamers. A friend of mine said her work just upgraded from XP to 7, yesterday. Not 8, 7. Yesterday, 4 years after it launched, skipping Vista entirely. As for gamers Valve are just about to attempt to cut Windows out of the loop. It probably won’t affect the ‘hardcore’ who want full access to the entire history of PC gaming and so are forced to use Windows, but if the Steam Box feels enough like a console, and supports most things from today into the future, then what’s the point of new gamers getting a Windows PC?

    MS had better support PC gaming or soon they won’t have any part in its future.

  48. Hmm-Hmm. says:

    The first thing that popped into my head was the theatrical dun-dun-dunnn. Honestly, I think Microsoft will have to do a lot more that just spew some words about to convince PC gamers they’re sincere about it. I still feel that this has a good chance of blowing up in our faces and have their attempts to wrest some modicum of control on the pc gaming market back end up negatively affect us all.

  49. Shooop says:

    Funny how this popped up after the almost entirely negative reactions to Xbox One.

  50. airmikee99 says:

    Step 1. Kill Microsoft Flight Simulator and the studio that made it, check and check.
    Step 2. Kill Xbox.com PC marketplace, check.
    Step 3. Say more Microsoft games will be made despite Steps 1 and 2, check.
    Step 4. ????
    Step 5. Profit.