Blimey, even the suits are paying attention to the success of weird-ass fighting game Toribash. Business Week have profiled the indie game's success in depth, with a focus on how the game facilitated and exploited its large community of players.
Toribash's founder, Hampus Söderström, didn't want to make just another fighting game. He wanted to create an online community where users could design and share their own fighting techniques alongside the no-holds-barred brawling. So Söderström included a wide range of community building tools—including chat, wikis, and discussion boards—outside of the main game play. The developer's site also hosts an active marketplace where users can sell and buy virtual additions for the game's characters for cash or credits.
Toribash, it should he said, is one of gaming's finest and most absurdly violent creations. More of this sort of thing.